Helping you discover your purpose is ours.
There's no question that living with purpose gives you the benefit of emotional satisfaction, feelings of well-being, and the desire to keep pressing on. But don't those reasons on their own merits still seem a bit underwhelming? As if it still misses the point?
If you say you live with purpose, that means you act with direction in mind. If you say you have a purpose, that's an entirely different matter!
The sad thing is, most people don't have a purpose; or even worse, they think they do when they don't.
When we say we're purposeful, here's what we mean: we're in business to make a modest living helping people like you decide who they want to be, what they ought to do, how best to do it, and who to do it with. All of those things require choices, and all those choices require research, analysis, humility, truth-challenging, synthesizing, advice-taking, advice-throw-awaying, and more.
All things most people don't do or aren't very good at doing. Yes, my friend, even you.
We happen to be experts at creating strategy. And we love challenging others to live strategically, because we know what it's meant in our own lives and many others. It's really the only real way to live!
So, our purpose is to show you how to be purposeful. That means strategy. That means decision. That means coaching.
And we love it.